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Brainstorming Branding and Leadership

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Start off the year with an engaging panel discussion, lead by Jonas Littman, Vistage CEO Peer Advisory Board Chair and executive coach, that will include experts on image consulting and photography, Linked-In and other social media platforms as well as personal and corporate branding.  The discussion will help participants to develop a checklist for evaluating the effectiveness of their branding and provide insights about effective leading strategies in the luxury market.

Panel Moderator - Jonas Littman

Jonas Littman is the Founder and Chair of a Vistage CEO Peer Advisory Group working with select CEOs and business owners in Southwest Connecticut and Westchester County. He helps them to become effective leaders and efficiently achieve their ultimate business and personal objectives through a monthly group meeting one-to-one executive coaching.

 Prior to becoming a Vistage chair Jonas spent 27 years in the commodity, currency and interest rate trading world, ultimately as a partner at AIG Trading Group. He started and ran several of their global trading businesses as well as having founded and held the position of President of their Broker Dealer. He also had responsibility for the Company's overall risk management. After leaving AIG, he spent several years as founder and managing partner of a small filmed-entertainment venture in Los Angeles. They produced a feature film distributed to DVD by Lionsgate as well as other web-based filmed entertainment for Sony and Warner.

Mr. Littman is a graduate of Brown University and remains a Series 7 registered rep associated with a boutique investment bank in New York.

Panel Participants

Stacey Cohen
President, Co-Communications

Stacey Cohen founded Co-Communications, Inc. in 1997. Today, the Company is an award-winning full service marketing and public relations firm with offices in Westchester County, NY, Farmington, CT and midtown Manhattan. Stacey began her career at Marsteller Inc. (a division of Young & Rubicam), where she was responsible for expanding the corporate communications program for advertising executives. She then held senior positions in both public relations and marketing over a six-year period at CBS/FOX Video, then the world’s largest home video company.

Under Stacey’s leadership, Co-Communications has been awarded the Advertising Club’s "Best of Show" (2002, 2010, 2012) sponsored by Gannett, Forbes Enterprise Award (2006), and was inducted into the Westchester County Business Hall of Fame (2008). She was recently named PRSA Practitioner of the Year (2013) in recognition of her professional achievements, experience, and reputation in the profession.

Stacey speaks often at industry conferences on topics ranging from personal branding to inbound marketing. Representative organizations/trade shows include CT Business Expo, New York Business Expo – Jacob Javits Center, NYC Real Estate Expo, Public Relations Society of America, NY Association of Collaborative Professionals, Grow 2.0 Conference, Building Owners and Managers Association, TD Bank, Allied Professionals, CommPro/BusinessWire, and more

Stacey is a Huffington Post blogger and has been featured in Entrepreneur Magazine, Forbes, Crain’s, Sales & Marketing and other leading national publications. She currently serves on the board of The Business Council of Westchester and is an Executive Advisory Council member of the Women’s Leadership Institute of Manhattanville College’s School of Business. She holds a B.S. from Syracuse University, MBA from Fordham University and recently completed a certificate program in Media, Technology and Entertainment at NYU Leonard Stern School of Business.

Ed Delia
President, Delia Associates

Ed Delia became President of Whitehouse, NJ-based Delia Associates in 1998, assuming full control of the company founded by his father in 1964. Under Ed’s leadership, Delia Associates has contributed directly to the success and growth of a wide variety of clients, from global corporations to regional organizations.

The firm has helped many businesses to grow and expand their sales opportunities through the development and implementation of highly successful branding campaigns, using a distinctive combination of digital and traditional media. Delia Associates is known for its creativity and ingenuity, receiving numerous professional awards and industry commendations.

Ed Delia launched a proprietary brand development system, exclusively for SMB companies. The system takes clients through a detailed process that results in the development of a unique brand identity platform. This innovative and self-contained system – called The Brand Leadership Solution™ – was first introduced in September 2003. To date, it has been used to launch, introduce or revitalize more than 200 brands.

Ed earned his BA in English from Dickinson College in Carlisle, Pennsylvania. He holds a Professional Certified Marketer (PCM) designation from the American Marketing Association (AMA).

Ed is a member of the Agency Management Institute, and Vistage International, where he is also a frequent speaker on the topics of brand building and digital brand engagement. Other organization participation includes: Dale Carnegie, Strategic Coach, Entrepreneurs’ Organization, and The Brand Establishment.

Jasmine Sandler

CEO, Jasmine Sandler Digital Marketing Consulting and Training

Jasmine Sandler is a global keynote speaker, trainer, author and consultant in Digital Marketing and Social Selling for global organizations. She is the Founder and CEO of Agent-cy Online Marketing, a Manhattan-based Online Branding agency, specializing in SEO since 2006. She has been named (2012, 2013, and 2014) as a Top 40 Global Digital Marketing Strategist in the industry, Top SEO consultant on Twitter and Top 17 Digital Influencers in Content Marketing.

Jasmine has over 15 years’ client Digital Marketing experience in helping corporations such as Citibank, Intercall, Doublerock, ISO and countless others use the web to drive online visibility and generate leads that have resulted in new business online. She started, developed and sold a social network before social networking was a widespread term.

As the lead Digital Marketing Strategist for Agent-cy Online Marketing, Jasmine has led online marketing programs in Web Design, Web Development, Search Engine Optimization, Pay per Click Advertising and Online Marketing Campaigns, Social Media Marketing Strategy and Online PR for B2B professional services companies. Currently, she manages all SEO and Digital Marketing Strategy for the firm’s top clientele.

Jasmine has also consulted in the area of Online Personal Branding for C-levels and Sales Directors for over 5 years. Through her own developed process, she has helped global executives build, grow and protect strong online reputation that have led to developed new business for their organizations. She writes and trains C-levels on Personal Branding at Fast Company and on her own website

As a Digital Marketing Trainer, Miss Sandler has developed and delivered workshops to corporations in the areas of: SEO Basics, Advanced SEO Marketing Techniques, Lifecycle Marketing, Online PR, B2B Social Selling, B2B Social Media Marketing Basics and LinkedIn Sales.

Particularly on LinkedIn, Miss Sandler is well known by LinkedIn and by business professionals around the world for her training programs in LinkedIn Sales. As a corporate LinkedIn Marketing Consultant & Sales Trainer since 2011, she has trained professionals from such organizations as: Northwest Mutual, Signature Bank, Regus Corporation, Berdon LLP, Fox Rothschild LLP, KRS Management Consulting, Emerge 212, Crown Advertising, Interactive Edge and more. Jasmine is a LinkedIn Author of “Branding & Sales: The LinkedIn Way”, a manual for using LinkedIn for Selling, as well as multiple papers, reports, whitepapers and presentations on the subject.

She is a Lead Digital Marketing Instructor for The Knowledge Engineers, The Marketing Executive Networking Group, CEO Club International, Incisive Media, Search Engine Strategies, PRNEWS, The Association of Strategic Marketing, The Direct Marketing Association, Vistage International and countless other B2B member-organizations.

She has been interviewed and is a regular contributor on the subject of B2B Social Marketing and Sales to WPIX, NBC, PRNEWS Digital Guidebooks, SES Global Conference, OMMA, The New York Times and other B2B media. She is a regular lead contributing writing to LinkedIn Pulse, and on Social Media and LinkedIn Marketing.

Prior to her career in Digital Marketing, Miss Sandler was a B2B Solutions Sales Trainer for IBM Global Data Services for a period of 5 years. She also spent several years as a Media Buyer for Foote, Cone and Belding Advertising. Jasmine holds a dual MBA with the highest honors in Marketing and Computer Information Systems.

Kristen Jensen

Photographer/ Image Strategist, Kristen Jensen Productions

Kristen Jensen of Kristen Jensen Productions, LLC. is a lifestyle photographer/videographer and image strategist who brings an enlightened and gracious style to her advertising magazine, portrait and video assignments. Kristen likes to say, “I’m in the business of making people feel and look their best.”

This unique perspective comes as a result of her years in front of the camera. As a former international fashion model with Ford Models, she made an easy transition to the other side of the lens. Kristen has a wealth of knowledge and experience plus an exceptional eye for those special details that trademark her style. All of this experience has proven to be priceless in her photography/video business. Kristen has a knack for getting people to be “real” and capture the right moment, and she also understands the concept of selling your image. She has a keen sense of styling, knowing your right angles, and how to position your body.

Kristen is currently sponsored by Panasonic LUMIX cameras and she travels across the country teaching workshops on photography.

She specializes in portraits of celebrities, artists and business professionals in Fairfield County CT, New York City and beyond. Kristen has photographed Chazz Palminteri, Joseph Abboud, Mary Travers, Harvey Fierstein, Ira Joe Fisher as well hundreds of CEOs and Entrepreneurs in Fairfield County, Connecticut.

Kristen supports and has had assignments for many local and national charities, foundations and organizations through her philanthropic work. She completed her first documentary “Never, Never, Never Give Up”. This 25-minute film is about a man fighting Multiple Myeloma. So far the film has raised over $600,000 for Multiple Myeloma research for the center at Mt. Sinai in New York City.

Kristen has worked with the Susan G. Komen for the Cure Foundation, Kids in Crisis, Teen Talk Ridgefield, Autism Society of America, Danbury Women’s Center, Danbury Hospital, Ridgefield Playhouse, TBICO of Danbury, Ridgefield Symphony Youth Orchestra, ROAR (Ridgefield Operation for Animal Rescue), Founders Hall of Ridgefield and RVNA (Ridgefield Visiting Nurse Association).

She is a contributing photographer for Moffly Media and Morris Media Magazines. One of her recent lifestyle assignments of the Amish Country in Pennsylvania is featured in Swiss Air Magazine.

Born in Berlin, Germany, Kristen grew up in San Francisco where she began her modeling career at the age of 18 and worked with Ford Models in New York City for many years with great success. Among those for whom she has worked are: Bill Blass, Chanel, Yves Saint-Laurent, Ralph Lauren, Calvin Klein and Liz Clairborne. She has graced the pages of international magazines, including Vogue, Harper’s Bazaar, McCall’s, Town & Country, Good Housekeeping, Vanity Fair and New Woman. She has also appeared in hundreds of catalogs around the world, including Victoria’s Secret, Neiman Marcus, Macy’s, Bloomingdales, Spiegel, Sears and Nordstrom.

Kristen’s modeling career offered her an entrée into the realm of television and film. She made guest appearances on “Moonlighting” and “Mike Hammer.” She also had a contract role as Laura Banning on ABC’s “All My Children.” Kristen was chosen for a national VO5 commercial, which was followed by a series of campaigns for Coca-Cola, Buick, Halston, Merit, Clariol, Loreal, Sheridan and Merle Norman.