THE FIRST LUXURY MARKETING COUNCIL GLOBAL SUMMIT
Monday - Friday, November 14-18, 2005
Attendance will be limited to 100 Luxury Marketing Council Members only (plus spouses/companions) on a "first confirmed" basis.
Professional services, companies, and publishers will be welcomed "five per category," and also on a "first-confirmed" basis.
THE FIRST LUXURY MARKETING COUNCIL GLOBAL SUMMIT
Dates:
November 14, 15, 16, 17, 18
Location:
Monaco at the Monte-Carlo Bay Hotel & Resort
By invitation of The Consul General of The Principality of Monaco, The Monaco Tourist Office and The Society Bain de Mer
I'm delighted to announce that, thanks to The Consul General of The Principality of Monaco/Director the Monaco Government Tourist Office, Maguy Maccario Doyle, and Mr. Bernard Lambert, CEO, Societe des Bains de Mer, on November 14, 15, 16, 17, and 18 at the newly-built (and need I say luxurious) Monte-Carlo Bay Hotel & Resort, we will be holding the 5th Luxury Marketing Council members' conclave for members worldwide our first international gathering.
Our goal as a group over the four days will be to:
* Provide the entire group with an excellent sense of those attending and their businesses (everyone will be asked to submit a bio (please include personal interests, passions, avocations) in advance which everyone will receive in advance and much of our first day will be dedicated to having everyone speak about themselves and their companies.)
* Define and rank the critical issues and challenges that are highest on the agendas of those attending.
* Build a strong foundation for ongoing, lasting, profitable relationships personal and business that will enhance participants' marketing programs; provide a broader strategic understanding of critical issues, changes in the marketplace, best customers, and best marketing practices; and "force bloom" partnerships and collaborations that will dramatically increase revenues as well as loyalty and share of spend for "best customers."
* Provide a highly interactive venue the primary purpose of which will be on a mutually agreed upon, self selecting basis to creatively "force bloom" marketing initiatives (partnerships and collaborations) that will grow revenues, increase loyalty and number of 'best customers,' on a cost effective basis for all involved.
* Have a great time together in the process.
Unlike most luxury summits, ours will not be a succession of speakers and panels with the "audience" being relegated to "receivers of content" status. In Monaco, we will be the content: our issues, our intuitions, our insights, our plans, our strategies and tactics for growing our businesses.
Our plan is to make our three working days (one full, first day November 15, 8:30 to 4 p.m.; and two full mornings through working/buffet lunches until 2 p.m. on November 16 and until 1 p.m. on November 17) highly interactive and rich in giving everyone attending the opportunity to interact and find "win wins" together on a customized basis as we are able to orchestrate.
We will punctuate our discussions with a few key speakers, presentations, or panels, but the primary focus will be on providing a strategic level of discussion on an intimate basis. These discussions will be unprecedented in comparison with most luxury industry gatherings and very much "outside the box" in terms of affording personalized and customized opportunities for everyone to come away with real initiatives that will be designed by participants (on a mutually agreeable basis) working closely together, real time to enhance everyone's bottom lines.
For those interested, we will orchestrate one-on-one sessions (half hour "sprints") on the afternoons of November 16 and 17, the goal of which will be to provide individuals opportunities where the interest is mutual to get to know one another better and hopefully define ways of working profitably together going forward.
We'd like everyone to arrive on or before the day of November 14. Swiss International Air Lines is offering special rates to members. For preferred rates on SWISS, an exclusive phone number has been made available for our members at 800-615-7407, or you may write directly to nycsales@swiss.com.
The hotel rates at the Monte-Carlo Bay Hotel & Resort are superb and include a range of member discounts and programs for all, including spouses/companion programs. On the first evening or those not too tired from travel we'll have a relaxed reception (attendance optional), strictly social, with tables for light dining in lieu of a formal dinner. Our calendar for the remaining three working days is as follows:
November 15
* 7:30-8:30 a.m.: Breakfast for all
* 8:30-4 p.m.: Working sessions including buffet/working lunch for ALL including spouses/companions
Our first day will be spent setting the stage/building a foundation:
* Having each person attending introduce himself, his company, and what he is open to offering as a "bargaining chip" in working with other members (physical space, access to data base, discount products/services, openness to sharing costs of initiatives etc.) so that everyone will have a good feeling for all attending
* In breakout groups (no companies will be seated with competitors), defining critical issues within each group and reporting back to the assembly
* 4 p.m.-onwards: Free time to socialize, or for "one-on-one" meetings with companies who would like to meet formally and explore opportunities together
* Cocktail Reception and Dinner graciously offered by Mr. Jean Claude Messant, General Director of the Hotel Metropole Monte-Carlo
November 16
* 7:30-8:30 a.m.: Breakfast for all
* 8:30-2 p.m.: Working sessions including buffet/working lunch for ALL including spouses/companions
* 4 p.m.-onwards: Free time to socialize, or for "one-on-one" meetings with companies who would like to meet formally and explore opportunities together
* Evening: "Dine around" on an "as interested" basis (the hotel concierge will facilitate the afternoon activities and evening dinner plans for groups or individuals on an "as desired, self-selecting" basis)
November 17
* 7:30-8:30 a.m.: Breakfast for all
* 8:30 to 1 p.m.: Working sessions including buffet/working lunch for ALL including spouses/companions
* 4 p.m.-onwards: Free time to socialize, or for "one-on-one" meetings with companies who would like to meet formally and explore opportunities together
* Evening: Concluding gala dinner and evening strictly social for all
Please visit the websites for information on the Monte-Carlo Bay Hotel & Resort (www.montecarloresort.com). Swiss International Air Lines (http://www.swiss.com), the Hotel Metropole Monte-Carlo (http://www.metropole.com) and the Monaco Government Tourist Office (http://www.visitmonaco.com).
Please have your commitment to attend secured as soon as possible.
As far as transportation goes, you're welcome to make your own arrangements, take advantage of existing loyalty programs, or book the special rates offered thanks to Swiss International Air Lines (restrictions apply).
I am pleased to inform you that the Monte-Carlo Bay Hotel & Resort is offering the following very gracious package:
$1159 per person single or double occupancy including*:
* Daily American breakfast buffet
* Three buffet luncheons - all invited - with wine and coffee
* One hosted 3-course dinner all invited - with wine and coffee
All guests staying in Societe des Bains de Mer hotels receive the exclusive Carte d'Or which offers:
* Complimentary entrance to the Monte Carlo Casino
* 50% discount on the green fees at the Monte Carlo Golf Club (Par 71 - 18-hole)
* 50% discount on Tennis court fees at the Monte Carlo Country Club (23 courts)
In addition, the Carte d'Orincludes a "Dine Around Programme" which allows guests to charge all Societe des Bains de Mer food and beverage costs to their individual room accounts. Societe des Bains de Mer has eighteen restaurants within the group allowing flexibility and variety for delegates.
The Monte-Carlo Beach Hotel & Resort suggests is offering Luxury Marketing Council attendees a 15% discount at The Spa of the Five Worlds which offers: Hammam, 11 treatment rooms, 7 massage rooms, 2 Spa suites, Relax area, Fitness room, Yoga room and Beauty corner
While in Monaco, attendees enjoy a 20% discount at the award-winning Joel Robuchon restaurant at the Hotel Metropole Monte-Carlo.
Arrive a few days early, stay a few days later...
The Monte-Carlo Bay Hotel & Resort offers a 3-night pre or post extension rate of $200 per room, inclusive of American Buffet Breakfast.
The Hotel Metropole Monte-Carlo is offering post summit extensions for $200 per room, inclusive of breakfast.
We look forward to seeing you all there!
Special thanks to:
The Consulate General of the Principality of Monaco
The Monaco Government Tourist Office
The Société des Bains de Mer
The Hotel Metropole Monte-Carlo